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Oradma agency in Kenya
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Case Study on Tovu Sacco

Service – Digital Marketing 

Client Overview

Tovu Sacco is a leading financial institution that doubles up as a dedicated partner to realizing your dreams; through their goal-based savings plans. They’ve tailored their tools, guidance, and support to help you reach your unique financial goals.

Problem Statement

For this project, the client partnered with us to drive uptake of their goal-based savings feature. This social media series was a way for us to curate theme – based content on different proffesionals, life experiences to connect with their audiences.

Campaign Duration

3 Months

Solutions

01
Paid Ads
Between June and August 2024 the campaign achieved: 2 times return on ad spend and A 5-time increase in Tovu Sacco website traffic
02
Social Media Marketing
With a firm focus on simplicity and brand building, our social media marketing series was a way for us to curate theme - based content on different proffesionals to trigger conversations and deliver brand affinity.
Results
General Outcome
  1. 500+ memberes’ website registrations. 
  2. Increased their social media following 2X across platforms Facebook, LinkedIn and IG 
  3.  Revamped their social media presence through creative works i.e. designs and social media copy

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We Accept

Bank
CHEQUES, CASH DEPOSITS, EFT
A/C Name: ORACOM WEB SOLUTIONS LIMITED
Mpesa
Till ,Paybill

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